Asheville Bee Charmer is a honey shop with two free tasting bars in downtown Asheville, at 32 Broadway Street and 38 Battery Park Avenue. Owners Jillian and Kim are beekeepers who opened in 2014, and they stock 40 to 50 honey varietals from North Carolina and around the world.
Sourwood honey from Southern Appalachian forests is the best seller, and the shelves also carry tupelo, orange blossom, fireweed and infused honeys like Smokin' Hot. Beyond the jars, there's honey soap, lotion, salves and balms, candles, books, bee jewelry and gift sets. A tasting takes 10 to 15 minutes, and a staffer at the bar walks you through it.