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Asheville Downtown Association
What you need to know
The Asheville Downtown Association, or ADA, is the nonprofit voice of downtown Asheville, working to keep it welcoming, safe and full of things to do. It advocates for downtown businesses and residents, supports public art and puts on free community events. Its big events include Downtown After 5, the summer concert series at Pack Square Park, and the Asheville Holiday Parade, which returns Saturday, November 21, 2026, from 11 a.m. to 2 p.m.
Local's Tip
Membership isn't limited to businesses. Individuals and families can join to support downtown, and the ADA newsletter covers upcoming events.
What the locals say
Asheville locals know the ADA through its free events, and downtown business owners join for the networking and to stay in the loop.
What you need to know
The Asheville Downtown Association, or ADA, is the nonprofit voice of downtown Asheville, working to keep it welcoming, safe and full of things to do. It advocates for downtown businesses and residents, supports public art and puts on free community events. Its big events include Downtown After 5, the summer concert series at Pack Square Park, and the Asheville Holiday Parade, which returns Saturday, November 21, 2026, from 11 a.m. to 2 p.m.
What the locals say
Asheville locals know the ADA through its free events, and downtown business owners join for the networking and to stay in the loop.
Scoops for Asheville Downtown Association